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22/10 Nelisha
TA Consultant at Flipkart

Views:3562 Applications:349 Rec. Actions:Recruiter Actions:27

Flipkart - Marketing & Communication Role - IIM/ISB/MDI/FMS (7-12 yrs)

Bangalore Job Code: 756706

Person would be responsible :

- Develop the brand architecture and brand strategy playbook

- Own key success metrics and analyse performance

- Handpick the right business partners (creative agency / digital agency) and build a strong relationship with them

- Creative execution of the strategy through branding and communication

- Extend brand imagery into the entire customer experience to build a differentiated experience and create delight

- Identify non traditional levers to activate the brand eg: Influencers, Events, Engagement

- For developing a deep consumer understanding of triggers and barriers for of online shopping across categories

- Manage both internal and external communication.

- Manage Social Media presence & Website.

- For developing a deep consumer understanding of triggers and barriers for of online shopping across categories

Must Have Skills:

- MBA from Tier 1, B-School is a must

- At least 7 years of Strong marketing & communication experience in premier marketing led organizations

- Deep consumer orientation and ability to convert consumer speak to - business relevant actionable insights

- Experience in handling Brand development & Communication Agencies

- Strong communication and influencing skills

General Expectations from the role:

- Build a mass brand, bottom up

- Represent Jeeves F1 across various forums & Industry and help to position it as a preffered brand

- Think fresh, act fast.

- Appreciation of marketing in a tech led business environment

- Strong ability to judge creative and give constructive feedback

- Good understanding of marketing costs

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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