Shopsy is a part of the Flipkart group company, geared up to acquire the next 200Mn customers for the Flipkart group. We are embarking on a new and exciting path this year! The Growth Ninja, Performance Marketing, will play a pivotal role in enabling the business to achieve the customer, revenue and profitability objectives. The main objective for the role is customer acquisition and growth. What you will do : - Ideate out of the box marketing ideas for Shopsy - Plan and shoot at a constantly moving target and smile while doing it. - Understand the app marketing ecosystem better than your favorite IPL team batting order. - Create reports which have more cells in spreadsheet than cells in the human body. - Turn all those cells into sentences which are clear as daylight to the management. - Work with teams across functions where every function makes Bolt seem like its crawling. - Give new dimension to creativity by creating value from creativity. - Be accountable for every marketing rupee spent while thinking out of the box about growth. - Talking English is not enough. Be ready to talk Jira, Product backlog, Priority and other product management lingo to enable marketing. - Eat biddable platforms (Google ads/Facebook), Sleep affiliates marketing, Drink filter coffee. Roles and Responsibilities : a. Build and execute acquisition plans every month working with all stakeholder teams. b. Own the quality of customers and CAC. c. Own app install campaigns, CPI, uninstall rates etc. d. Own performance marketing channels. Improve RPCs, CPVs, CAC etc. e. Identify new channels for app installs, performance marketing and digital marketing. f. Manage the media planning activities end to end. g. Know the market: Stay on top of trends in an ever-changing landscape, find opportunities and prioritize based on size, internal capabilities etc. Requirement : - 4+ years of experience in managing Google ads / Facebook ads for apps - Expert level knowledge of spreadsheet programs - Expert level analytical skills - Hands on experience with MMPs such as Appsflyer/ Branch / Adjust - Understanding of play store analytics and app ecosystem - Working knowledge of Google Analytics / Adobe Analytics (preferably adobe analytics) - Great communication skills

Bangalore

Flipkart - Manager - Performance Marketing/Campaign - Shopsy  

Flipkart - Manager - Performance Marketing/Campaign - Shopsy   ,Job Description for Flipkart - Manager - Performance Marketing/Campaign - Shopsy   in Flipkart in  Bangalore for (3-5) years of experience. Apply Now!

Job Description for Flipkart - Manager - Performance Marketing/Campaign - Shopsy   in Flipkart in  Bangalore for (3-5) years of experience. Apply Now!