Fibre2fashion.com - Head - Growth Hacking

Expectation for this position - Manage and Grow D2C brands

Position : Head - Growth (Growth Hacker)

Roles & Responsibility :

- Core responsibility is to help in-house brands increase digital sales and visibility.

- Generate sales from various digital sales channels globally.

- Managing Operational & Marketing Activities for Online Selling Clients in Fashion & Lifestyle category across Domestic & International Marketplaces.

- Strategizing & Achieving GMV Growth for respective Clients across all relevant eCommerce platforms including Domestic & International Marketplaces.

- Building Relationships with all relevant eCommerce platforms & Marketplaces for improvising & improving promotional activities for Clients.

- Ensuring operational excellence for Clients, involving practice of rigorous and continuous self-educating process across multi-channel.

- Presenting & Forecasting GMV analysis to Management & Clients.

- Forecast to advice business improvement methods & plans to respective Clients.

- Ensuring Competitive Product Positioning with in-depth knowledge across various categories.

- Should have good knowledge of brand building through Social Media channels - Facebook, Instagram, LinkedIn, Pinterest, Snapchat, etc.

- Well versed with various marketing avenues online as well as offline

- Build and develop new sales channels for various brands.

- Run various campaigns, sponsored ads, promotions, etc.

Basic Requirements :

- Graduation / Post Graduation from a reputable college

- Good knowledge of Ecommerce Industry

- Should be excellent in MS-Excel, Word & Power Point

Skills :

- 5+ years hands on experience in planning and executing growth programs for Fashion and Lifestyle brands in the B2C e-commerce space.

- Hands on experience with digital marketing tools and marketplaces.

- Hands-on experience in leveraging media & non-media led acquisition including comarketing, partnerships and referral programs.

- Expertise in using data-driven rapid experimentation approach to build a holistic acquisition program.

- Highly creative in devising digital & partnerships campaigns that engage, inform and motivate.

- A knack for making data-driven decisions with a good understanding of the product, marketing, and growth analytics.

- A hustler who is creative and comes with an experimental mindset.

- Strong problem-solving ability with a bias towards action.