Executive/Manager - Affiliate Marketing - BFS (2-8 yrs)
Roles & Responsibilities :
- Identify and recruit new partners through various marketing campaigns
- Onboard and enable partners with appropriate marketing techniques and best practices
- Streamline and strategize partner communication through targeted email marketing campaigns.
- Provide hands on support to partner queries when necessary.
- Establish and maintain a strong relationship with partners.
- Manage third party affiliate networks
- Perform data analysis around web traffic and other key metrics
- Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels
- Be the voice of Freshworks for the partners and vice versa.
Qualification & Requirements :
- 1 to 2 years experience in Digital marketing.
- Background in business, marketing, finance, economics.
- Understanding of digital paid media strategies.
- Excellent interpersonal and project management skills.
- Good judgment and decision making skills - effectively weigh the relative cost/benefit of actions.
- Excellent critical thinking skills - effectively weigh the strengths and weaknesses of different solutions and approaches
- Should have the persistence to drill-down into problems until a solution is found.
- Partner management experience and /or B2B marketing experience is a bonus