Esper - ABM Campaign Marketing Role (3-8 yrs)
ABM Campaign Marketing
- Minimum of 3+ years of post MBA experience in GTM strategy, B2B Marketing, solution and ABM Marketing (B2B SaaS experience preferred)
- Demonstrated ability to achieve results working cross-functionally with sales, marketing, and product teams
- Strong writing, storytelling with creativity skills
- Exceptional communication and project management skills
- Experience with digital marketing technology, particularly as applied to ABM programs
- Data-driven and proficient with extracting analytic insights to segment audiences and optimize efforts
- In-depth knowledge of running B2B integrated marketing campaigns on channels like Linkedin and ABM tools (Terminus / Adroll / 6sense / Demandbase / Triblio)
- Ability to manage several marketing campaigns simultaneously.
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