02/02 Deepa
Recruiter at Epsilon

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Epsilon - Public Relations Manager (9-11 yrs)

Bangalore Job Code: 660444

- Develop PR and communication strategies for Epsilon, products & individual functions

- Serve as primary media contact directing all publicity, consumer awareness and image building campaigns in line with brand objectives

- Liaison and collaborate with internal stakeholders and PR agency

- Develop brand messaging, manage company public relations archives, oversee and help in execution of events

- Evaluate results of the PR campaign to ensure it is in sync with the key messaging

- Must be able to identify PR opportunities for the company or create stories to ensure the company is in the news

- Liaison with functional heads and senior leadership to meet all PR requirements

- Must be able to develop PR communication - press releases, articles, letters, Q&As, profiles etc. Experience in handling PR agency, third party vendors as well as key internal stakeholders to deliver the PR goals

- Identify speaking opportunities for senior executives and provide support in the form of speeches and talking points.

- Propose, manage and control budgets.

- Monitor news coverage of competitors and other industry bodies.

- Develop crisis management plan in case of any negative fallout affecting the brand image

- Periodic monitoring and measurement of PR impact and metrics

- Ability to create and curate stories around industry trends

- Identify potential award winning platforms under technology and HR driven initiatives

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