Egitim Ventures Academy - Marketing Manager

Job Title: Marketing Manager

Years of Experience: 5+ years

Location: Chennai (Nungambakkam)

Job brief

We are looking for an experienced Marketing Manager to oversee all marketing operations of the company and develop its marketing strategy and vision. You will be in charge of a team of enthusiastic marketing & business head professionals and will direct our marketing efforts towards great success.

We need someone who can be a fit into doing Marketing for products into BFSI domain.

An excellent Marketing Manager is passionate for their profession and have great knowledge for all things in marketing. They can balance a practical mindset with a creative business acumen and lead people through complex marketing operations.

The goal is to ensure the company's marketing efforts are successful in helping it outperform competition.

Responsibilities

- Listen to the trends of the market and direct the market research efforts of the company

- Define marketing strategies to support the company's overall strategies and objectives

- Develop a feasible marketing plan for the department and oversee its day-to-day implementation

- Plan and organize marketing functions and operations (product placement, branding, communications etc.), and ensure they project the company's unique voice

- Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)

- Handling social media, public relation efforts, and content marketing.

- Build a highly efficient team of marketing professionals

- Create a solid network of strategic partnerships

- Building a network of reliable external agencies and marketing professionals.

- Conducting market research and staying abreast of competitor positioning.

- Contributing to new business development initiatives.

- Understanding and developing budgets, including expenditures, research and development appropriations, return-on-investment.

- Organizing company conferences, trade shows, and major events.

- Building brand awareness and positioning.

- Liaise with other departments to guide a unified approach to customer service, product features upgradation etc. that meets market demands