Edkent Media - Head - Paid Media

Job description :

Must have a minimum 6 years of professional work experience

This job offers a lot of growth going forward with opportunities to become a lead. Our company is always seeking out the best talent, and rightful attitudes to fit our company culture and skills.

Learn more about us by visiting our website https://edkentmedia.com/

Benefits :

- 3 weeks paid vacation

- Internet & Phone Reimbursement

- Competitive Salary

- High growth

- Permanent Work from home

- Night Shift- 7:30 PM- 3:30 AM

Why Work Here :

- We are continuing to grow; lots of growth opportunities within the organization

- Work hard, play hard culture; "I can't do this, this is not my job" does not exist in our dictionary!

- Opportunity to work closely with the CEO and other Executives in the company!

If you enjoy working in a fun, fast-paced environment, then this position is for you!

Duties & Responsibilities :

- Strategize the campaign optimization activities across multiple advertising engines (Search, Social, Display) for 20-30 clients

- Developing near and long-term PPC account strategies and roadmaps

- Keyword research (discovery and expansion), review and editing of ad copy, review and analysis of web site performance metrics, and optimization of campaigns

- Growing departmental revenue and budget under management

- Monitor and report on key performance indicators, and opportunities for improvement on a regular basis

- Drive continued innovation and best practice implementation, regularly sharing your knowledge with the team and top executives

- Stay current with new advances in online marketing, competitive landscape, and keyword research

Experience Required :

- 6 years of experience strategizing paid search engine marketing campaigns

- Experience dealing with B2B and B2C

- Experience with strategizing clients paid accounts & social media (Google, Bing, Facebook)

- Expert in Goal and conversion tracking

- Ability to create landing pages

- Strong Auditing skills (analytical, data visualization and reporting)

- Expertise in Automation Tools

- Experience with behavioral targeting/remarketing campaigns

- Previous experience must be with an online marketing agency is an asset