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23/04 Kedar Pradhan
Chief Manager - Talent Acquisition at Edelweiss Financial Services

Views:2285 Applications:163 Rec. Actions:Recruiter Actions:1

Edelweiss - Product Manager - Win Back (7-9 yrs)

Mumbai Job Code: 564463

Responsible to Win back clients to Online platforms & there are build consistent client engagement activities using digital mediums. Own up the activation targets from these clients. Also required to build smart data analytics to understand client trading behavior/segmentation & run marketing campaign around the target set of clients.

- Work on building Retention strategies for clients to keep them active .

- Will be responsible for the assigned targets for usability levels (KPI) in terms of retaining existing client to trade Online

- Create, Optimize & evolve retention strategies to fence clients on Online platforms

- Identify areas of customer improvement experience & develop existing retention campaigns & win-back loyalty programs

- Evaluate campaign results and optimize as required

- Coordinate with Research teams to engage clients with relevant research content/article to create engagement.

- Good Content writing skills to communicate effectively to clients through mailers & SMS

- Strong business analytics to identify client behavior

- Alias with Branch channels to activate clients on the platforms.

- Candidates having above experience mainly from a reputed Broking House preferred.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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