Easyrewardz - Enterprise Marketing Manager - IIM/ISB/FMS/MDI

About Easyrewardz

EasyRewardz is a leading customer experience management company. Provides end- to-end customer engagement solution to 100+ brands across 3500+ retail oine stores. EasyRewardz has presence across all key Retail verticals - Apparel, Fashion, Luxury, Food & Beverage, Travel and Entertainment, Wellness, and Banking.

Key capabilities of EasyRewardz proprietary technology platform include:

- Customer loyalty program as an end to end solution.

- Platform for intelligent and meaningful engagement with brands- customers.

- Analytics engine to enable brands to engage in Personalized conversations with consumers.

- EasyRewardz provides customer experience management solution on SaaS basis to provide a unified view of the consumer at multichannel level.

Why EasyRewardz?

- Machine Learning, Personalization, Marketing Automation, Consumer Preferences - these terms get real at EasyRewardz. If you are looking for a career option that allows you to innovate and do things dierently then EasyRewardz is the place!

We are a fast-growing organization and our journey has been fantastic, where we believe we have shaped a lot of young minds, and together we are driving retail excellence by influencing customer behavior.

More can be read about us at: www.allaboutrewards.com

Who are we seeking?

Like minded individuals with an entrepreneurial mindset, with passion to learn

and excel. We value - Performance- and - Performers- .

Manager - Enterprise Marketing

We are looking for a Creative and driven Modern Marketer to lead marketing / CRM initiative for our Enterprise clients. With a strong focus on understanding omni-channel marketing strategy, should be able to demonstrate the ability to help Easyrewardz clients connect with their customers. You will be accountable for content creation and timely execution of collaterals needed to aid the 1-0-1 marketing plan

Strong Team Management and project management skills are required to interact with multiple account leads to deliver as per expectations

Your success will be measured with a set of KPIs reflecting progression Share of Voice, Reach, Engagement as well as Pipe Volume, Value and Velocity resulting in strong revenue growth impact.

Responsibilities

- Should be able to broad base domain knowledge and create innovative case studies along with brand teams

- Deploy successful marketing campaigns and own their implementation from ideation to execution

- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

- Oversee and approve marketing material, from website banners to hard copy brochures and case studies

- Measure and report on the performance of marketing campaigns, gain insight and assess against goals

- Analyze consumer behavior and adjust email and advertising campaigns accordingly.

Experience & Skills

The successful applicant will:

- have a background in SaaS/B2B Technology applications.

- have an understanding of the retail/hospitality/F&B industry

- be data-driven, analytical and strategic

- have worked with Enterprise businesses

- Demonstrable experience in marketing together with the potential and attitude required to learn

- A sense of aesthetics and a love for great copy and witty communication

- Strong business acumen, analytical competency and influencing skills.

- Able to focus on the detail as well as the bigger picture.

- Strong project planning and execution skills, with strong sense of project ownership and ability to anticipate possible roadblocks and provide viable solutions

- Excellent organizational skills with the ability to prioritize, multitask and manage time effectively, and keep schedules and projects in order and up to speed

- Experience of working with third party suppliers and managing & motivating agencies to push creative barriers in communicating with customers

- Excellent writing, editing and communication skills.

Qualification & Working Experience

- MBA - Marketing or Advertising from a premier institute

- 7+ years of working experience with at least 3+ years in a relevant role.

Travel

Yes, 30% of the time (local or international, depending on events & exhibitions to be conducted, participated)

Location - Gurgaon