Assistant Manager - Digital Marketing Location: Mumbai What is the roles objective? - Setup &amp; Execute digital engagement campaigns across email, SMS, web &amp; app notifications - Campaign Execution - End to end campaign management for different organic channels. - Understanding and working on existing tool to identify &amp; extract maximum value - Testing to ensure/ improve deliverability across devices and screens - Coordinating with internal teams/ technical team on requirements/ delivery - Extraction &amp; clean-up of campaign data - HTML conversions and execution for Emails - Converting text/documents to HTMLs - Improving email performance by studying deliverability techniques - Working on set-up email engines like Mailchimp/Netcore for one time/ drip emails - Experimenting with ideas like Movable Ink features (Countdown Timer, Polling &amp; Video in-html) - Creating mock landing pages (testing/ support only) &nbsp;Utilize automation tools to improve efficiency of campaigns :&nbsp; - Helping in execution of campaign logic - Coordination with relevant agencies for usage of installed automation tools like webengage/ resulticks/ lemnisk - Testing of campaigns across installed tools - Measurement &amp; reporting Monitor, Track &amp; Report campaign performance across channels:&nbsp; - Track funnel flow metrics for campaigns - Identify successes and failures across organic channels - Development &amp; monthly reporting of marketing metrics dashboard - Feed campaign data back to the Digital &amp; Data Team Managing all billing &amp; invoice related activities for the digital team What skills do you need to possess? - Experience with Excel operations related to large quantum of data - append, pivot tables, Vlookup etc - Experience or some working knowledge of SQL - Working knowledge of HTML, CSS, JavaScript - Database knowledge and list building expertise: should know how to optimize email lists, experience in working with large &amp; complex datasets is a plus - Highly analytical (for eg able to derive meaning from data through A/B testing and email optimization) - Strong bonus if has experience with automation platforms (but not necessary) - Knowledge of basic personal finance would be a bonus What is the prior experience needed? : Up to 4 years of relevant experience What qualification you should have? : MBA or equivalent degree

Mumbai

 DSPIM - Assistant Manager - Digital Marketing 

 DSPIM - Assistant Manager - Digital Marketing  ,Job Description for  DSPIM - Assistant Manager - Digital Marketing  in DSP Investment Managers in  Mumbai for (1-4) years of experience. Apply Now!

Job Description for  DSPIM - Assistant Manager - Digital Marketing  in DSP Investment Managers in  Mumbai for (1-4) years of experience. Apply Now!