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27/06 HR
Talent Acquisition Team at Droom Technology (P) Ltd

Views:29493 Applications:531 Rec. Actions:Recruiter Actions:26

Droom - VP - Marketing (8-15 yrs)

Delhi/NCR/Gurgaon Job Code: 350073

Location: Gurgaon, NCR

Want to be part of the most disruptive, innovative mobile commerce start-up in India with world-class team, long-term vision, and top global investors backing it up? Don't just dream it. droom it!

- VP of Marketing will report directly to the Fonder and CEO of the company and will and manage the team and efforts responsible for planning, implementation and execution of all the digital and offline customer acquisition, retention, brand building initiatives. As the VP of Marketing, you will focus on directly creating marketing programs that are ROI driven, measurable, high impact and viral in nature for a hyper growth company We are looking to team up with someone who is passionate, high-energy person, a go-getter and obsessive about data and metrics.

An ideal candidate will possess the following skills:

- 8 to 15 years of progressive experience working in a marketing leadership role with experience in Digital (SEO, SEM, Social Media, Email Marketing, Affiliate, Alliances, Display Ads, Video Advertising, Retargeting, Mobile Marketing) and Offline (ATL, BTL, partnerships, PR and community management) marketing activities.

- Prior experience in eCommerce and/or consumer Internet is highly preferred but not required; we will highly consider an upcoming marketing leader in India's Internet ecosystem or a second in command marketing leader in leading eCommerce companies

- Demonstrable success in creating, executing and measuring marketing plans and campaigns across channels with a track record of successfully achieving KPIs in the technology driven environment

- Create, own, and implement overall marketing strategies, providing leadership and direction to team members

- Understanding the company's unique market position, its advantages and challenges for marketing channels.

- Develop, iterate and launch marketing programs, rolling out to multiple new markets and geographies

- Manage and lead the Marketing team, PR efforts, Demand Generation, Platform Marketing, Product Marketing, Program Management and Brand Management.

- Plan and execute integrated marketing campaigns that builds the company's pipeline and also mature existing opportunities

- Develop strategies for inbound and outbound campaigns including tactics such as SEM/SEO, Email, Social, affiliate, alliances and more to build lead database and increase qualified opportunity creation.

- Manage, track, report and present programs budgets by channel - campaign costs, performance, and ROI through the demand generation lifecycle.

- Provide marketing expertise to the Company by building, developing and managing a marketing team capable of carrying out the necessary marketing strategies and tactics

- The ability to articulate platform and brand vision to the community at large and also to internal teams

- The candidate should be an enthusiastic, experienced, metrics oriented marketer who enjoys challenges and pushing his/her limits

- Ability to collaborate across departments

- Result oriented and ready to take ownership

- Must have a desire to make impact and high work ethics

- Droom offers competitive compensation, stock options, great learning & exposure, and merit based career path. Your career growth will be in your hands and your role will be what you carve out.

About Droom:

- Founded in April 2014 in Silicon Valley, Droom is India's first mobile marketplace to buy and sell used and new automobiles.

- At Droom, passion, energy, innovation, and customer centric approach are always welcome. We are passionate about building mobile consumer technologies, enabling automobile sellers to sell online, and offering the world-class mobile shopping experience.

- Droom is non-formal, fun, collegial, non-hierarchical and high-energy environment. At Droom you can deliver the best work of your career without having to worry about work politics, delays, biases or slowness.

- We believe that the best mobile shopping experience can be built only with the most customer centric and passionate people. If this sounds like you - we want you.

- To learn more about Droom, please visit: droom.in

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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