Job Purpose : - In last 1 year, DronaHQ has matured and grown at rate of 300% and marketing has become a priority. The marketing team shares a great responsibility and opportunity to expand and fuel this growth. - He/she will be an expert in digital marketing strategy, tools, and tactics and be connected with the digital marketing ecosystem in India and APAC. Scope of Work: - The incumbent will be responsible for scaling up the end to end marketing function for DronaHQ globally. - The incumbent will develop a holistic Digital Marketing strategy for the company, and digital marketing programs. - The scope of Digital Marketing activities gets defined by the incumbent, and will include website/app development, social media, online advertising, and mobile. The role will also look at strategic partnerships and co-promotions with external parties in the digital space. - The individual Work closely with the business development and sales team right from lead generation to deal closure and provide marketing support at every step. - The incumbent will also interact with digital marketers across the world, learn from global case studies and exploit synergies/best practices. - Planning and organising webinars to push leads into the pipeline - Planning and organising online and offline product demonstrations - Participating in various events and organising round tables and other events for prospect intimacy campaigns - Reporting lead numbers on a monthly basis to senior leadership and taking corrective actions wherever required - Manage the day-to-day function of digital marketing, including Social Media, Digital Production, budget control, project oversight, and KPI tracking. Creating digital content, email campaigns, and managing SEO, paid marketing. - Aligning with global and regional stakeholders, develop and execute the Asia Pacific website strategy, portraying Experience as thought leaders, driving traffic and online conversion. Content Creation - Managing the process of creating thought leadership content pieces like white papers, case studies, blogs, research reports, testimonials and other content collaterals for web based marketing - Creating sales enablement content like presentations, technical support documents, product literatures, custom sales documents etc to provide sales support - Tracking key competitors and creating shadow marketing programmes to tackle them Desired Skills and Experience - The ideal candidate would have 4-8 years of experience in building tech product brand among C-level audience like CIO, COO, HR, Sales. - Candidate from IT Product company (HRMS, Mobility) will have an advantage. - Has managed demand generation and content marketing programmes - This role requires a high level of creativity, attention to detail, and project management skills. About us : Visit www.dronahq.com

Mumbai

DronaHQ - Manager - Product Marketing 

DronaHQ - Manager - Product Marketing  ,Job Description for DronaHQ - Manager - Product Marketing  in DronaHQ in  Mumbai for (4-8) years of experience. Apply Now!

Job Description for DronaHQ - Manager - Product Marketing  in DronaHQ in  Mumbai for (4-8) years of experience. Apply Now!