HR at Dr. Agarwal Group Of Eye Hospitals
Views:788 Applications:131 Rec. Actions:Recruiter Actions:44
Dr. Agarwal's Eye Hospital - Digital Marketing Manager (6-10 yrs)
Dr Agarwals Eye Hospitals is India's largest chain of eye hospitals. With over 95 hospitals across India & Africa, we interact directly with hundreds of thousands of patients every week. In addition to hospital services, the group also manufactures smart bio medical devices designed to help ophthalmology practices grow faster.
We are looking for a digital marketing manager to spearhead the next phase of growth.
Lead the digital marketing efforts - collaborating with internal teams, creating insight-based campaigns and measuring marketing performance. Some key facets of the role
- Day to day management of the digital marketing program
- Working with internal product teams to integrate internal & external data sources and develop actionable insights.
- Streamline campaign management - across geographies/segments/products/channels. Develop business plans, define key audience segments and set up communication programs basis these
- Close coordination with the operations, IT & other internal teams
- Setting up & managing the relationship with the agency partners
- 5+ years of hands-on growth marketing experience, developing multi-channel content strategies, A passion for digital and data-driven marketing. Entrepreneurial/Start-up experience - of having built a brand or business in the early stages is a plus.
- Advanced degree or an MBA is ideal
- Experience developing or overseeing marketing programs with a deep understanding of online customer acquisition channels.
- Hands on experience with E-Mail, Display Advertising, Affiliate, SEO/SEM, Social Media, Mobile marketing and analytics platforms
- Proven track record in working with creative teams to deliver high-quality campaigns that deliver growth