diygitally - Head/Senior Manager - Search Engine Optimization

- A Search Engine Optimization Specialist is responsible for analyzing, reviewing and implementing websites that are optimized to be picked up by search engines.

- An SEO specialist will develop content to include keywords or phrases in order to increase traffic to website.

- SEO specialists conduct various testing methods in design, layout and advertising techniques in order to gain the most organic and paid traffic.

- An SEO Specialist will have in-depth knowledge of keyword research, SEO copywriting and the behaviors of search engines. SEO is an ever-changing landscape, so an SEO specialist needs to be continuously learning and evolving.

Key Requirements:

- Prior experience in content marketing, content growth and SEO

- Working knowledge of search engine optimization practices

- Outstanding ability to think creatively, strategically, and identify and resolve problems

- Excellent verbal and written communication skill

- Ability to work within a team and independently

- Familiarization Google analytics

- Experience with website optimization tools

- Strong organizational, time management, and analytical skills

Responsibilities:

- Reviewing and analyzing client sites for areas that can be improved and optimized

- Preparing detailed strategy reports

- Identifying powerful keywords to drive the most valuable traffic

- Running PPC campaigns

- Writing powerful calls-to-action to convert visitors

- Filling websites and other content with effective keywords

- Writing effective SEO content for blogs, websites and social media accounts

- Developing link building strategies

- Analyzing keywords and SEO techniques used by competitors

- Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines

- Compiling and presenting SEO guidelines

Salary offered: 8-14LPA