Divisional Nutrients Head - Rural Marketing

Responsibilities:

- Studying the market conditions, competitor strategies, product performances and accordingly preparing the division level annual operating plan based on the overall Organisation goals.

- Communicating the plan to the team.

- Preparing the divisional budget on the targets & spends, constantly evaluating the dealer outstandings, reviewing the credit limits, closely monitoring the collection 

- Providing timely suggestions on pricing, discounts and rebate schemes.

- Working with the RBH and ZMs to forecast sales and directing the divisional accounts team to resolve issues.

- Reviewing geography-wise promotional activity planning and approving the same.

- Directing the sales team to take-up initiatives.

- With the support of Business Analyst constantly analysing the trends of various parameters .

- Receiving the MIS reports in the standard formats from sales team on periodical basis, reviewing their performance.

Candidate Requirements:

- At least 15 years (of which at least 5 years in the ZM level)

- Experience in handling multiple markets and products is must

- Experience in rural marketing, seasonal products is must

- Regional language is an advantage

- Exposure to business management, operational experience is must

- Individual with a vision, clear understanding of the divisional structure & resp. and familiar with profit centre concept is preferred