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Recruitment Consultant at Spring HR Services
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Divisional Manager - Marketing - FMCG/Auto (12-15 yrs)
Qualification : MBA OR B.tech + MBA
Responsibilities :
- Oversight of Marketing & Customer activation budget
- All ATL spends - TV, print, Digital, outdoor, PR deployment
- Act as a - controller- of all ATL & BTL budgets approved in a given quarter. Ensure prudent, productive use.
- Oversight of PR function
- Act as CoE for other BU's at BAL.
Competency Requirements :
Technical/ Functional :
- Expertise in media planning & execution, covering offline media (TV, print, Outdoor, radio) as well as digital marketing (online video, display, SEO, SEM, lead management)
- Marketing processes knowledge and relevant experience will be useful to have.
- Should have direct responsibility for handling large scale relationship (if from agency background)
Behavioral :
a. Collaborative, ability to manage stakeholders - high
b. Curiosity and ability to - connect the dots-
c. People orientation - high
Any other specific requirements : Exposure to Digital is a must.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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