Director - Marketing & Communications - NGO

What You Will Do :

- Strategize and manage the messaging on websites and ensure the brand perception is consistently positive across all channels especially online. Be the brand custodian.

- Develop internal and external communications strategies, and execute them for projects, events, and the organization as a whole.

- Strategize and execute brand and lead generation campaigns for potential stakeholders: volunteers, donors and organisations like Corporates, colleges, schools etc.

- Strategize and support digital fundraising and engagement initiatives to acquire and retain donors and fundraisers.

What You Need :

- Creatively curious mind with a flair for copywriting and content creation for traditional as well as new-age social media channels.

- Good understanding of web analytics, digital and social media marketing.

- Ability to work with digital / design agencies and subject matter experts in the allied domains.

- Willingness to work in a multi-cultural environment, network and collaborate with volunteer coordinators based out of different cities.

- Strong project management skills with ability to supervise multiple projects.

- Proven track record of developing and executing marketing strategy.

- 8+ years of experience in the marketing / communications role.

What Is Nice to Have :

- Bachelors/Master's degree in marketing, journalism, business, or related field.

- Ability to communicate in Tamil, English and Hindi.

- Prior experience of working or volunteering with NGOs.

- Good network in the traditional media and digital/social media influencers.

Other Information:

Designation: Director - Marketing & Communications

Reporting to: Co-founder