05/07 Taher Ujjainwala
Principal Consultant and Founder at Talent Scape

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Director - Marketing & Communication - Tech Platform (10-12 yrs)

Mumbai Job Code: 717158

Responsibilities:

- Define and execute long term marketing strategy

- Oversee and execute digital, product marketing, content, demand generation and brand marketing initiatives

- Define key performance indicators, analyze and report on performance metrics of digital campaigns and continuously improve campaign performance

- Customer acquisition through offline and online marketing

- Define and execute GTM strategy

- Work closely with product and sales teams to gather data

- Lead a small team of designers, content marketing, digital marketing

Requirements:

- Bachelors in marketing or business, journalism, communication science or other relevant studies. MBA preferred

- Minimum 10 years of experience integrated marketing, strategic marketing and brand communication B2B technology industry

- Proven experience in managing larger teams

- Proven experience in defining and executing integrated marketing campaigns

- Analytical and strategic thinking, inspired and inspiring, enthusiastic

- Creativity and critical thinking

- Familiar with the technology space and latest trends

- Excellent verbal and written communication skills

Women-friendly workplace:

Maternity and Paternity Benefits

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