If you want to be a part of a pivotal journey in changing the education system in India, here is chance to contribute and be the VOICE of a leading and fastest growing NGO in the Education Sector!!

Role : Director, Marketing and Communications

- Reporting to the CEO, the Director of Marketing and Communications will help set and guide the strategy for all communications, external relations, events and media efforts that consistently articulate company's mission and vision.

- This position will be responsible for the development, integration, and implementation of a broad range of public relations activities relative to the strategic direction and positioning of the organisation and its leadership. The Director of Marketing and Communications will be an ambassador for the company, building and maintaining relationships with the media, as well as other key constituencies, including staff and partners.

- The Director of Marketing and Communications will lead in expanding Marketing and Communications team and establish and lead the strategy and implementation of its brand, communications, public and media relations and strategic partnerships. The Director will work primarily with external stakeholders, across teams and with outside vendors as communications partners on a variety of strategic initiatives

Responsibilities :

Primary responsibilities include but are not limited to:

- Conceptualising and leading the marketing, advertising, PR and media strategy and initiatives

- Defining the overall brand identity, brand strategy and core messages

- Developing and executing strategies to build brand awareness; seek out and leverage opportunities to feature nationwide as well as globally through the company's All network

- Building communications vehicles to create momentum and awareness as well as to test the impact of communications activities

- Developing an annual communications and marketing plan that engages diverse audience segments and leads to measurable action

- Initiating and managing strategic external relationships in support the goals, including (as relevant) with multilateral organisations, NGOs, events, media outlets and other relevant global bodies

- Conceiving of special events, campaigns and initiatives to achieve organisational goals

- Serving as the primary liaison with reporters; manage incoming media inquiries; pitch stories; write and manage review of communications materials (op-eds, press releases, policy statements, talking points, and speeches); provide rapid and strategic response to queries to increase visibility and brand stature

- Managing crisis communication and reputation management of the organization

- Overseeing the development and analytics of the organisation's website

Additional Responsibilities :

- Initiating and conceptualizing online and in-person Communications training modules, ambassador and spokesperson trainings, supporting communications and organizational culture-building through the execution of Summer Institute, and supporting Selection centres in the city for selection of highest quality of candidates for the Fellowship.

Knowledge and Technical Skills :

- Strong competency in media relations

- Creative aptitude and familiarity with interactive design, website management/maintenance and social media marketing platform

Competencies and Abilities :

- Exceptional written, interpersonal and presentation skills with the ability to effectively interface with multiple audiences, internal teams and stakeholders while presenting complex ideas clearly and in an engaging manner; ability to execute a complex plan in an entrepreneurial environment

- Superior project management and organisation skills

- Strong time management skills and flexibility in order to accommodate multiple projects simultaneously, with tight deadlines

- Entrepreneurial attitude, working independently while also being a team player

Values and Mindsets :

- Maturity, humility, strong work ethic and sense of possibility

- Belief in company mission and approach

- Commitment to excellence and accuracy, with an ability to make decisions in a fast-paced environment
 
What can we Offer You :

- A challenging yet flexible workplace in which every individual employee's staff journey is tracked for excellence and leadership development.

- A work environment in which employees- holistic well-being is a core priority, enabling people to be their best selves.

- The opportunity to be part of one of the most established and visionary movements in the education sector in India which is at a pivotal point in terms of expanding its scale and outreach across the nation and working with change makers across the country.

- Access to connections and resources from the global company All network that includes partner organisations spanning 48 countries across 6 continents.

- Remuneration that is competitive with Indian NGO pay scales and a benefits package that includes extensive medical insurance and maternity coverage for both parents

Education and Experience :

- 7+ years of relevant work experience in marketing and communications/PR and proven in media relations with strong results, agency experience is an advantage.

- Proven track record in developing and leading comprehensive communications, media relations, marketing and online strategies, including experience managing social media outreach

- An advanced degree in Communications, Journalism or a related field preferred. MBA or Management degree with relevant experience in a creative industry will be considered

- Prior non-profit or education-related experience preferred

- Significant management experience preferred

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