Director - Growth Marketer - B2B SaaS

Director - Growth Marketer (B2B SAAS)

Role : Director- Growth Marketer (B2B SAAS)

Location : Bangalore

Company : Nova Benefits

Responsibilities :

- Plan, define, lead and execute demand generation funnel for Nova Benefits.

- Be the owner of our pipeline building efforts to support sales & conversions.

- Drive targeted demand efforts across our sales segments (SMB, Mid Market, Enterprise)

- Own reporting & monitoring of reports, budgets, campaign performance, ROI/ROAS, and other channel metrics

- Build, coach and grow a team of talented individuals that will shape the way we go to market

- Establish the data collection for key demand metrics across the funnel, working closely with our data analysts.

- Use this data to make informed decisions on what experiments to run quarterly to improve account engagement and pipeline creation

- Interface regularly with founders & sales leadership to understand business objectives and translate those into impactful programs that achieve desired outcomes

- Be the driver of ongoing communications throughout the funnel

- Provide hands-on optimization of ad campaigns across all marketing channels

- Work closely with the Sales & Account Management teams to ensure acquisition goals are met.

We are looking for rockstars with :

1. SaaS B2B Marketing experience

2. Rich Demand Generation Experience (Small, Mid Market & Enterprise Leads)

3. Experience into driving strong MQL to SQL Conversions

4. 6-8 years of relevant experience

5. Comfortable working In-Office Bangalore (Koramangala)

Why Us?

1. Balanced Work life - Our #1 Value is your Health !!

2. Competitive Pay

3. Flat Hierarchy

4. Career Defining & Rewarding Culture

5. Elite team of hand-picked co-workers (Top Brains)

6. Mental & Personal Wellness Sessions