Associate Consultant at CareerNet Technologies Pvt Ltd
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Director/Associate Director - Brand Marketing - eCommerce - IIM/ISB/MDI/FMS (8-14 yrs)
We are looking for Director/Associate Director For Brand Marketing for an Ecommerce Company.
Candidate should be from Tier 1 College.
Who you are:
- A Brand Strategist with passion for brand building who has hands-on understanding of brand development, brand building and GTM
- A Brand Evangelist who cannot just shape existing brands and but has the drive to help scale and deliver on business metrics
- A Brand Communication Lead who can independently craft integrated marketing plans for both ATL and Digital, working in tandem with external agency partners and internal stakeholders
- Above all you should be Consumer First. Someone who can help distil and bring forth consumer insights and ideas to complex business problems.
- Ability to translate complex business and consumer tasks into propositions & campaign ideas with deep consumer connect
- Be comfortable with both creative and business dimensions of marketing
- Comfortable to strategize and execute large scale brand and marketing communication campaigns
- Think about brand beyond communication and develop a holistic brand experience across consumer touch points
- Understand the partner eco-system to bring the right business partners to a project and help nurture those relationships
- Be able to translate brand propositions into internal pitches as required to drive stakeholder approvals and buy-ins
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