Digital Performance Manager - Appliances - eCommerce Channel

The successful candidate will be responsible for executing E-commerce Strategy for Company's specific products ecommerce platforms with guidance from Sales, Marketing and Digital teams. The primary goals are revenue growth, building stronger customer loyalty, and share gain for products in the Ecommerce channel.

- Short and long-term strategy execution and management of the Organization's Shop.

- Optimize the daily sales (consumers & b2b) & realize the budgets, planning & targets.

- Leading all global e-commerce projects like Content Syndication, LEADS etc. in India

- Ensure usage of OLE tool to improve in-stock and PDPs.

- All CRM related activities.

- Ensuring all content/stocks/listings related data is reviewed and published, and all gaps are met periodically.

- Formalizing and track SAG wise spends on Digital Campaigns on platforms.

- Conceptualizing. executing activation campaigns via a proper Digital Campaign calendar

- Tracking, reporting data and optimizing the spends delivering ROI benchmarks.

- MIS on all sellout and stock data in relevant formats.

- Devise programs basis analytics around In-stock, Share gain, category creation etc.

- Ecommerce Channel Revenue (sell-out and sell-in) - Basis AOP

- E-Store revenue, growth, traffic and subscriptions.

- Channel Market Share Growth Sub-Category wise.

- Assortment (OLE tool) - In-stock improvement.