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Associate Consultant at Careernet
Views:77 Applications:18 Rec. Actions:Recruiter Actions:4
Digital Media Planner - Advertising Firm (4-15 yrs)
Digital Media Planner
- Create and set up Media Plans/campaigns for clients and partners (Primarily - TV, Print, Radio, Google, Facebook, LinkedIn Ad Platforms)
- Support the TL in the development of the media strategy
- Research and analyze new market trends and seasonality fluctuations and apply learnings to the Plans/campaign(s)
- Keep a tight grip on the market and competitor analysis to discover new opportunities and implement relevant changes
- Analyse and use data to further optimize and develop Plans/campaigns
- Proficiency in BARC, IRS, Yumi ,Google Analytics to optimize and improve the Plan/campaign performance.
- Prepare analysis for client fortnightly & monthly review meetings
- Ensure day-to-day operations are aligned with Media plans / campaign strategies and commercial goals
- Ensure work is prioritized and implemented based on agreed deadlines
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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