Digital Media Marketing Manager - IT

1. online assets of Zensar

2. Plan for future changes to the website: Planning and project managing roadmap for development in line with strategic objectives.

3. Marketing optimization: Leverage A/B testing to help identify optimal content structuring and web page components. Help improve SEO and ensure high SERP ranking for crucial keywords.

4. Review statistics and monitor analytics related to website performance. Develop data backed recommendations for improving user experience and website performance.

5. Interface for website performance issues: Troubleshoot the site and debug issues that arise with the performance of the website.

6. Coordinate with business partners, analyst relations team, PR, corporate communication and dev team to help execute respective digital marketing campaigns in a time-bound manner.

7. Explore new channels regularly to improve the online presence of Zensar