Digital Marketing Strategist - NGO

Should be able to give guidance and consultation on various aspects of digital marketing. Project management, stakeholders management, financial management, digital strategy and guiding a team to achieve objectives. Should have knowledge of search, social, website/app, design, creative thinking, social, paid campaigns, performance campaigns, market research.

- Plan and execute all web, SEO/SEM, PPC, marketing database, email, social media and display advertising campaigns

- Design, build and maintain our social media presence

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Identify trends and insights, and optimize spend and performance based on the insights

- Brainstorm new and creative growth strategies

- Collaborate with internal teams to create landing pages and optimize user experience

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Collaborate with agencies and other vendor partners

- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Salary Offered: 10-12LPA