Digital Marketing Specialist - Publishing Media

Roles and Responsibilities :

- Plan, develop and oversee the overall business development strategy.

- Define and drive all push and pull demand generation activities, with a strong focus on lead generation through acquisition and expansion.

- Have a thorough knowledge of the digital marketplace

- Have handled social media campaigns

- Initiate and manage strategic Alliances.

- Report on campaign success and business contribution.

Qualification :

- MBA or graduate with prior experience in marketing

- Prior experience in digital and print media and social media campaigns

- Excellent communication and negotiation skills

- Ability to plan and execute

- Excellent leadership skills