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26/07 Vidyadhar Reddy
Co-Founder at TalExel

Views:244 Applications:59 Rec. Actions:Recruiter Actions:3

Digital Marketing Manager - FMCG (4-6 yrs)

Bangalore Job Code: 1131363

Digital Marketing

- Strategize and run campaigns

- Create the online brand architecture

- Drive imagery and sales

- Website management; well versed with shopify platform

- SEO and SEM

- Building marketing funnel

Customer communication (chat, calls management)

- Identify trends

- Content strategy

- Analytics

- Social media marketing

- Digital creative conceptualization

- Drive the digital PNL for all the brands

Support, Report and Liaison

- Working closely with content and digital asset developer

Media Planning

- Understanding of media buying

- Able to allocate budgets for campaigns across various platforms

- To evaluate and track the spends done by the agency

Performance Marketing

Desired Candidate Profile:

- 4- 5 years' experience on working on New Product Development, managed a live brand before which has been very active on digital and different aspects of it -performance management, social media marketing, ecommerce, campaign creation, website management, content strategy, campaign creations and execution, media planning (digital) etc.

- MBA in Marketing from a Tier-1/Tier 2 college ( non MBA is fine if they have relevant experience )

- Understanding of technology, Understanding of digital concepts like SEO, web analytics, digital content platforms and AI Data analytics skills, Visualization and creative skills

- Great interpersonal, presentation and communication skills

Women-friendly workplace:

Maternity and Paternity Benefits

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