Digital Marketing Manager - BFS/Education

Job Opportunity_Digital marketing manager_Delhi_OU

Job Description :

- Planning, briefing, development & implementation of digital marketing strategy / campaigns across digital media

- A clear understanding and hands on experience of digital marketing channels, techniques & tools including (but not limited to) PPC, quality link building, SEO, retargeting, Social Media advertising, conversion optimization, Email Marketing, Affiliates & Google Analytics.

- Understanding how to use all research and lead generation tools available including Internet sources such as social and business media

- Analysis and presenting results of leads generated.

- Achieve effective web-based marketing that allows the business to generate & sell leads.

- Ad Design and video creation would be an added advantage

- Deliver campaigns on time and to a high standard

- Improve performance through reporting & analytics

- Build and execute a cohesive social media strategy that creates engagement in the financial sector and execute the social media calendar

- Work closely with the Pre Sales and Sales Team to design, track and evaluate performance metrics for Content

- Coordinating with Product Team and Other Inter departmental teams to ensure execution of various tasks assigned