Digital Marketing/Growth Marketing Role - eCommerce

Roles and responsibilities:

- Understand app data, transactional data to identify gaps & opportunities for revenue growth.

- Create & run an experimentation program to boost revenue.

- Develop & execute cluster/state wise digital sales & merchandising plan based.

- Design/deploy consumer promotions to drive conversion & purchase on the app.

- Create, deploy, measure marketing plans for monetization to achieve ROAS/Cost per order benchmarks.

- Collect data, use relevant attribution frameworks and evaluate marketing performance in a dynamic environment.

- Liaise with revenue teams to streamline projects & opportunities.

Requirements -

- 4+ years of experience in category management & growth roles.

- Has experience in taking category revenue from 0 to 1.

- B2B e-commerce experience will be a plus.

- Working with cross functional teams.

Skills - Revenue planning, merchandising, experimentation, conversion rate optimization, revenue growth, data analysis, business transformation.

Note: Candidate should be willing to move to Indore