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Digital Marketing Executive - Internet/Online (3-6 yrs)
Roles and Responsibilities :
You're Awesome At :
- Complete management of performance marketing across paid channels
- Optimizing existing channels & create new demand generation channels
- Developing strategies on Amazon, Flipkart and other marketplaces, plan deals structuring and run ad campaigns in partnership with marketing team
- Ensure budget is spent across performance channels efficiently
- Track and report on key performance indicators of media activity
You'll Be Improving & Responsible To :
- Take care of digital marketing initiatives who can work with portfolio brands to implement & optimize the digital marketing.
- Supporting performance marketing activity across additional channels such as Paid Search and working closely with any partner agencies to implement, optimize and report on performance
- Develop test and learn initiatives across paid social
- Work closely with the wider marketing team to optimize audience strategies
Your Experience Across The Years in the Roles You've Played :
- 3-6 years of experience working in a high growth startup environment or a digital marketing agency, managing annual budget of 1 cr & above
- Very strong in quantitative & communication skills
- Skills in search platforms including Google AdWords
- Execution experience of 2 years at least in social media advertising across major platforms (Facebook, Instagram, Twitter)
- Analytics understanding (Google Analytics, Firebase)
- Should have used attribution tools like AppsFlyer, Branch Metrics
- Experience in implementation of SEO & ASO strategies
- Understanding of web design principles
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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