HR Manager at Digital Horizons Technology & Media Services Pvt Ltd
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Digital Horizons - Manager - Digital Marketing (5-8 yrs)
Job Description :
- Strong understanding of Online brand building and strategic marketing communication planning and execution for Mobile Apps is crucial for this post.
- Strategize, plan, develop, launch and sustain high-impact, integrated digital programs aligned with specific mobile app growth targets and objectives.
- Leverage social, search, programmatic and custom programs to drive online visibility and engagement with the target audiences in US, UK & Indian Mobile Apps markets
- Design and oversee all aspects of our digital marketing department including our marketing database, email, and online advertising campaigns.
- Develop and monitor marketing campaigns for mobile apps.
- Prepare monthly/ quarterly user acquisition projection reports for the marketing campaigns.
- Evaluate important metrics that affect app downloads and conversion of users.
- Brainstorm new and innovative growth strategies for app user acquisition.
- Develop creative marketing ideas suited to the DNA of the specific app.
- Oversee and manage all contests, giveaways, and other digital projects.
- Passionate about creating outstanding online marketing campaigns that make a difference.
- 5 to 8 years of experience in a digital marketing or advertising position
- A Bachelor's or Post grad degree in Marketing or communications from a reputed college.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Knowledge of brand building and marketing communications
- Up-to-date on the latest trends and technologies in digital marketing.
- Strong communication, people management, and change management skills
- Experience in taking ideas from drawing boards to execution and delivering on objectives.
- In-depth knowledge of various social media platforms, best practices, and website analytics.