Digital Brand Manager - FMCG

- Works closely with the Sales team and other functions supporting in the deployment of the plans.

- Support the Marketing Head to develop the marketing master plan for deployment. Plans built on careful evaluation of the right Marketing mix.

- Support the Marketing Head to develop all communication along with the agency to drives sales and build brand equity.

- Support the Marketing Head to develop all channel communication tools in close coordination with the Sales team and customers.

- Leads the development and creation of all content and communication along with the digital and other agencies under guidance of the Marketing head.

- Track the progress of all marketing initiatives and achieve all KPI's as stated

- Reviews reports, study and analyze data to understand consumer trends and links to business progress.

- Track and analyze the marketing spends. Ensure healthy ROI on the spends.

- Support the Marketing Head in innovation and pipeline expansion.

- Recruit and train beauty advisors.