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12/01 Vipul Agarwal
Director at Zend Consulting Services

Views:256 Applications:72 Rec. Actions:Recruiter Actions:0

Digital Brand Manager - FinTech Startup (3-9 yrs)

Mumbai Job Code: 1032186

Digital Brand Manager


Our client is a well-funded FinTech firm and part of a large group. They have a very good funding and are led by industry experts in the FinTech business. They have deep experience and leadership.

The client is looking to hire a young Digital Brand Manager for their Mumbai office. This is an opportunity to define a very large and disruptive B2C FinTech brand which wants to have a national footprint in the next couple of years with the ambition of going international thereafter.

The incumbent will be responsible for:

- Brand custodian and managing its campaigns - communication and customer acquisition

- Lead, plan and execute online performance marketing campaigns across products

- Create online branding and lead generation channels (including influencer marketing, SEO, email marketing and so on)

- Manage key brand touch points- social media, content across platforms and own product, offline banding Leading and managing the brand across key touch points

- A smaller part of the role would require marketing planning and execution efforts for the offline touchpoints

The ideal fit would be a candidate with:

- An MBA from a reputed B-school

- 3 - 8 years of Branding experience

- Supervising performance marketing, social media management and content creations (blogs, videos, product content)

- Have successfully run digital marketing campaigns, social media and content marketing in the past

- Preferably have experience in BFSI, FinTech, Luxury / Premium segments of Automobile, Real Estate, Retail, Apparel, Fashion, FMCG etc

- Possess analytical skills and ability to leverage data and insights in the development of marketing plans social execution (appropriate, effective use of common technologies)

- Great communication skills

- Be ready to relocate to Mumbai

Please note:

- Do give me an indication of your current compensation

- For obvious reasons we will not be able to share the client's name till we have internally shortlisted your profile

- Your profile will NOT be shared with anyone without your consent

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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