CEO at Digistak Marketing
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Digistak - VP - Digital Marketing (8-15 yrs)
VP Digital Marketing
Digital Marketing Agency specializing in Content Marketing for the Technology Industry is looking for a dynamic and entrepreneurial candidate to spearhead the Marketing function from our Lucknow location
The role includes mix of SEO, Email, Website Management and Content Marketing and would suit someone who comes from an Inbound Marketing background
Roles and Responsibilities :
- Build, own and manage community of tech bloggers, analysts, tech journalists and other influencers in the field of data
- Manage our entire social media presence including Twitter, FB, Youtube and othe relevant channels
- Build a database of target companies
- Own the email marketing function including newsletter development, audience selection, and response tracking
- Manage the entire content marketing function (editorial calendar, channel strategy, analytics)
Desired candidate profile :
- We are looking for a very experienced but totally hands-on resource to be part of the initial setup
- Excellent communication skills combined with ability to think and plan strategically while acting tactically
- Minimum of 7 yrs. experience in Digital Marketing and a solid background in Inbound Marketing (ideally working for a tech company)
The offer :
- Nominal base salary + equity in the company
- Excellent growth path into CMO role and even to the CEO/COO role taking charge or multiple P&Ls (we want to start other practices such as content promotion, training services etc.) in due time
Miscellaneous information :
- You will be the first employee of the company. Please avoid applying if you are going to feel insecure about being a one man/woman show earlier on
- You will be asked to hire a small team consisting of Digital Marketing Executives, SEO specialists, Technical Content writers (total headcount of 4)
- We may also hire 2/3 Interns to help with the initial ramp-up
- Our initial focus is going to be Tech companies (Product/Services) operating in the data domain but eventually we will expand to other tech themes such as coding, cloud computing, and IOT
About the founder :
Digital Marketing veteran with over 16 yrs. senior management international (UK) experience in data driven marketing with major companies such as IBM interactive, Digitas, Homebase, CPA Global, and Intel. 8+ yrs. specifically in digital with focus on direct response advertising and analytics. Based out of the UK but currently in India for setting up the backoffice and marketing functions. B.Tech from IIT Mumbai and MBA from premium UK business school
Note : Shortlistes candidates who can start immediately will be given a strong preferenc
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