DGM - Media Management

We have been retained by a Leading MNC to Hire DGM-Media Management.

Role Purpose:-

Driving communication of Company’s products and services in the traditional media space; manage A&P spends and responsible for the media product of the Companies brand.

Strategic Media Planning:-

- Strong understanding of the media landscape and up to date on industry trends.

- Strategic bent of mind to help drive the media planning process. Application of marketing and communication strategies to drive the Companies media product.

- Apply insights of consumer behavior in media and category to strengthen the planning output

- Circle media output – educate circle teams on effective planning

- 360deg solutions basis brand and communication requirements.

Media Buying :-

- Develop buying and negotiation strategies to counter inflation

- Drive Targeted Savings for Company spends in media. Set buying and CPRP guidelines

- Guide agency partner to deliver innovative buying strategies to getter a bigger bang for our traditional media spends

- Responsible for driving negotiations on high profile properties like cricket etc

- Always maintain a Company advantage in a competitive environment – First port of call for properties, special rates / value adds on deals, best in class associations etc.

Budget Management :-

- Key stakeholder of the brand A&P budgets

- Annual Budget Setting

- Responsible for managing the MIS and processes necessary for having a strict control on the expenditure

- Liaise with commercial and legal teams

Education:- MBA-Premier-B-School 9-11 Years of Experience.

- Good communication skills

- Hardworking and detail-oriented

- Able to strategize and plan

- Works well in a team

- Will explore new avenues

- Willing to learn

Kindly mail your profile on himanshu@aceconsultants.biz for detailed discussion.

Himanshu Joshi