Our Client is India's largest travel Bazaar, having its offerings such as online Hotel Sales, Air Tickets, Forex, Bus and Train Tickets and Other holiday packages   Our Client is looking for a Performance Marketing expert to drive demand generation towards achieving business and sales goals. Mainly focused on paid marketing, S/he will work across platforms, devices and channels to constantly create greater efficiency, and discover pockets of effective customer acquisition and retention.  Along with the rest of the Marketing Campaigns team, S/he will also be a custodian and bring in a strong brand lens to all the Marketing Communications used in ads, promoted content etc.  - Create a monthly plan to deliver lead targets within required cost per lead (CPL) and budget.   - Create a plan for user acquisition for Client's app.   - Create ad communications across display channels and work closely with the in-house design team to get banners, videos etc executed.   - Work across channels like the Google suite (search, display, TrueView), Yahoo, InMobi, target publishers   - Build new opportunities by way of finding new display inventory outside of the above to capture pockets of opportunity.   - Own and manage a large vendor network that includes third party lead generators, owners of proprietary databases etc.   - Be the champion of UI/UX from a lead generation point of view. Ensure lead generation pages and emails are designed to ensure maximum lead capture.   - Stay on top of competitor strategies and changing trends in consumer behavior that could impact client finds and reaches its users.

Mumbai

DGM - Marketing Head - Online Travel 

DGM - Marketing Head - Online Travel  ,Job Description for DGM - Marketing Head - Online Travel  in Jubilant HR Consultants in  Mumbai for (4-10) years of experience. Apply Now!

Job Description for DGM - Marketing Head - Online Travel  in Jubilant HR Consultants in  Mumbai for (4-10) years of experience. Apply Now!