DGM - Brand Management - D2C Business

We are having urgent opening for the position of DGM (Brand Management & D2C) for one of our Life Style (Luggage) Brand in Mumbai.

Position Details:

Organization: Life Style (Luggage) Brand

Designation: DGM (Brand Management & D2C)

Location: Mumbai

Experience: Around 7 to 15 Years of experience in D2C website and platform channels for Luggage, Backpack or FMCD Companies.

Salary: As per the Industry

Role & Responsibilities:

- Build the mid & long-term strategy for the brand on the D2C website and platform channels.

- Creating and Implementing Annual Business Plan for the D2C Channel with full ownership of P&L. Drive P&L through consumer acquisition, retention and growth of business with a focus on product, marketing and a seamless customer experience.

- Should be able to create effective marketing programs across D2C and Platform channels to ensure high visibility while optimizing costs.

- Drive the day-to-day operations of the brand across all functions - Marketing, Product, Digital Marketing, Tech Partners, Supply Chain and CRM.

Expectations:

- Independently built a D2C business from scratch to a scaled up profitable level.

- Proficient in managing data, and leveraging insights to drive penetration.

- Should have managed categories and executed in price dynamic environment.

- Ideal candidate would be someone who has handled product and brand promotions with an ability to maximize returns while optimizing costs.