Role : Program Management - Developer Marketing

Years of Experience : 4 to 5 years

Dev Marketing Specialist Role :

- This position will assist in the day-to-day management and implementation of developer marketing programs including creating and tracking programs across brand, digital, analytics, content, event, email, and paid channels.

- The successful candidate should possess a keen attention to detail, remarkable follow-through, and an ability to focus on strategic agendas while keeping day-to-day job activities current.

Required Functional proficiency :

- 3-4 years- experience in building a developer relations program

- 4-5 years- experience in demand generation focused marketing organization

- Analytical skills and experience measuring data-driven marketing programs

- Knowledge in planning, executing and optimizing online and offline developer events including workshops, webinars, video tutorials and other opportunities

- Proven understanding of how to use inbound marketing and content marketing to generate leads/ audience engagement

- Passion for enabling developers and creativity in troubleshooting

Preferred Added Proficiency :

- Experience in participation of developer discussion forums

- Has built websites and microsites, and has a sound understanding of web design principles

General Proficiency :

- Strong communication, presentation, and writing skills demonstrated in blog posts and other written work desired

- Culture - Deepest commitment to compliance and ethical processes and code of conduct

- Collaboration - Ability to leverage others- skills and add one's skills to other's success

- Self-starter, highly motivated and ability to work in highly unstructured scenarios with an ability to multi-task and handle many projects simultaneously

- Work in highly time-bound assignments, and across client and vendor stakeholders

Key Responsibilities for this role include but are not limited to :

- Drive developer content strategy and calendar, and oversee execution across channels (events, emails, blog, social, Web) in collaboration with relevant stake holders

- Working with the BG teams to create content that resonates with developers. This includes both written and visual (video, slides, etc.)

- Collecting and synthesizing feedback from the community engagement programs to help drive the marketing strategy

Location : Gurgaon

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