Demand Head - FMCG

Responsibilities :

- Responsible planning the expansion activity for their territory by City

- Responsible for hiring the team of Program Managers, City Managers, TLs and FOSs in conjunction with the TA team and HR Team

- Manage the team as a unit and design incentive structures for the team

- Train and develop the Program Managers to become better people managers and drive planned outcomes

- Coordinating with the City Managers on the planning of the launch, signing off on the city wise launch plan by FOS

- Hiring of City Managers, training them on the process of managing acquisition

- Track performance of the team of City Managers

- Ensure that the acquisition is in line with the plan for each of the cities

- Plan for acquisition within the CAC target

- Plan for end customer acquisition activity to create Mega champions in all cities

- Coordinate with logistics/sourcing/network design/TA&HR team for smooth operations

Requirements :

- Tier 1 MBA with at least 4+ years of experience in Sales/Growth

- Should have managed a large team

- Good understanding of sales management systems and processes

- Capable of structuring problems and find-deploy systematic solutions

- Design and rollout of performance measuring systems for team

- Good understanding of outcome oriented incentive designs

- Good Understanding of Tier 2-3 cities grocery-kirana-convenience stores

- Should have an analytical bent of mind

- Start-up experience is preferred, should be able to create structures

- Profiles from FMCG sales, Startups- Oyo, Urbanclap, Ajio etc.