DailyObjects is looking for a Performance Marketing Specialist to join the team. We have built an aesthetic yet high converting eCommerce system inclusive of Websites & APPs. We are looking to build a visionary and agile team to help fuel our business and contribute towards further advancing the continuously evolving D2C growth journey. Your KRAs' : - Owning the whole digital acquisition piece for DailyObjects across all channels like Facebook, Instagram, Google, CleverTap etc and be responsible for cost and performance targets - Determine areas of opportunity, design and execute experiments and present data-driven recommendations that improve current marketing and business practices in order to drive customer acquisition, engagement and retention - Working closely with the Leadership, Product and Design team to create the growth strategy - Running exciting experiments on growth and strategy to help chart out the future business strategy for DailyObjects - Lead & manage all digital campaigns, ensure proper optimization is taking place & daily/monthly targets are met. - Drive marketing programs that are highly targeted basis ROAS/AOV/CAC of relevant segmented audience cohorts - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Execute effective digital media campaigns on platforms including but not limited to AdWords, Facebook Ads, Twitter Ads, DBM, Display, Video, Re-marketing, Branding, Affiliates, etc. - Working on presentation/analytics/MIS and weekly/daily updates. - Plan experiments, conversion test, A/B test, lift study and draw meaningful insights from the same. - Execution of campaign setups and measuring their performance. Well versed with data tracking tools such as Firebase, Appsflyer, Google Analytics. - Collaborate with internal teams for creatives, data inputs, etc. to optimize the campaigns. - Ability to take on challenging deadlines and priorities. Must-Have : - 3 - 5 years of performance marketing experience in a fast-paced internet/D2C environment - Degree in Maths/Engineering/MBA from a premier institute is a plus - A combination of analytical and creative thinking - Hand-on with Facebook/Google Ads in depth - Ability to thrive in a fast-changing growth led environment - Willingness to roll up your sleeves and execute as opposed to creating strategies - Experience in handling large scale campaign planning, optimization for both performance and brand impact - Thorough understanding and hands-on experience of Bid Optimisers, RTB, DSPs, ad exchanges, DMPs, Audience targeting/segmentation, Web Analytics tools like Firebase, Mix panel, Appsflyer, etc - Varied industry exposure in running PPC, Affiliates and Display campaigns focusing on transactions - A knack for data-driven creative conceptualization - Good communication skills and proactive in nature. A people's person.

Gurgaon/Gurugram

DailyObjects - Performance Marketing Manager 

DailyObjects - Performance Marketing Manager  ,Job Description for DailyObjects - Performance Marketing Manager  in DailyObjects in  Gurgaon/Gurugram for (2-6) years of experience. Apply Now!

Job Description for DailyObjects - Performance Marketing Manager  in DailyObjects in  Gurgaon/Gurugram for (2-6) years of experience. Apply Now!