Role Description
Consumer Experience Journeys lead, a key member of the marketing and consumer experience leadership team, will be responsible to own and drive customer centricity and superior customer experience & journeys within the consumer Banking Business.
Job Brief/ Description:
- Weare looking for Journey leads who can look for ways to solve existing business challenges and customer pain points to create new solutions by applying Human Centered Design (HCD) principles
- The manager will act as a Customer advocate across the entire consumer banking business to ensure that we live up to our promise of making banking joyful for every customer
- The manager needs to create the plan, implement and test the effectiveness across several aspects of the journey
We are looking for a motivated self-starter who thrives on working in a fast paced, high growth, rapidly evolving business and is keen to build a customer centric organization through superior consumer journeys across digital and physical touchpoints
Responsibilities:
- Use research methods and data channels of customer experience to understand issues and implement change
- Identify the key - Jobs to be Done- for the customer and the pain points to define the journey scope and problem statement
- Design customer journey maps and outline the drivers and outcomes
- Identify and implement new opportunities throughout the customer journey to deliver high performing, agile customer interactions and touchpoint
- Review and closely monitor the implementation basis the plan
- Measure the effectiveness through feedback collated through existing surveys
- Conceptualize a journey dashboard by establishing different data sources to track and report journey performance
- Facilitate and lead key business relationship and drive integration across channels, customer service teams, Marketing, Product and other cross functional teams
- Evangelize journey thinking culture across the organization
Requirements:
- 5+ Years of experience in handling Customer Journey projects within the Financial Services domain
- Excellent communication, presentation and interpersonal skills; the ability to communicate complex concepts clearly and persuasively across different audiences and varying levels of the organization
- Demonstratable experience in managing high performance teams.
- Strong experience working in cross functional teams with an ability to influence key stakeholders with data driven and insightful point of view
- Demonstrable experience in leveraging data both qualitative and quantitative to generate trends/insights/actions and follow them through to execution.
- Preferable with change management experience
- Ability to analyze data & present findings
- Proficient with MS Excel and PowerPoint
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