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Human Resources at CSB Bank
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CSB Bank - Manager - Branding & Digital Marketing (5-7 yrs)
Key Responsibilities :
- Strategize, lead & execute the digital strategy roadmap required to boost our brand presence.
- Evaluate effectiveness of the digital strategy by developing & tracking ROI metrics of the campaigns being run and suggest improvements to plans & processes.
- Collaborate with the internal stakeholders/departments/vendors for the execution of campaigns.
- Self-driven and owns the budget and execution of programs part of the tactical plan.
- Effective vendor/agency management pertaining to website/marketing/digital campaigns.
Managerial Responsibilities:
- Team Management
- Co-ordinate with internal departments on Requirements for Digital Promotion of products & services pertaining to bank.
- Ensure compliance to the processes & conformity to the bank's policies in execution of Digital Strategies.
Functional Responsibilities:
- Day-to-day maintenance of social media channels, corporate website, strategizing potential digital campaigns being cost-effective and working closely with concerned stakeholders.
- Social media management: Define & draw out the strategy for all Social Media channels, drive community/supporter engagement through engagement/response.
- Managing, Editing, publishing and coordination among teams for content creation
- Manage and execute social media and blog calendar.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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