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26/04 Varda
Corporate HR at CRISIL Limited

Views:394 Applications:114 Rec. Actions:Recruiter Actions:2

Crisil - Buyside Marketing Analyst (1-3 yrs)

Mumbai/Gurgaon/Gurugram Job Code: 1085430

Job Description: Buy-Side Marketing Analyst - Voice of Customer

Coalition Greenwich is the leading global provider of data, analytics and insights to the - nancial services industry. We specialize in providing unique high value data and actionable recommendations to help our clients improve their business results.

Responsibilities :

The Buy-Side Marketing Analyst will support the Marketing Manager is all aspects of the firm's buy-side and sell-side marketing efforts, including email campaign management, researching and updating client contact information, and working closely with the firm's Field Operations Team and Executive Interviewers to ensure active participation in our market research studies. In addition, the Marketing Analyst will play a key leadership role in organizing the firm's annual Competitive Challenges conference.

Principal Responsibilities:

- Research buy-side & sell-side client names and contact information in support of GLS team

- Review and action invalid responses from email marketing campaigns

- Production of reports for Buy-Side Clients (i.e., Compensation Reports, Market Trends Report)

- Email marketing campaigns and distribution of product content for buy-side and sell-side clients

- Assist in management of annual Competitive Challenges conference

- Buy-side client engagement (inbound requests, study participation, etc)

- Greenwich ACCESS contact set-up and management

- CRM maintenance; converting "Leads" into "Contacts"

- Organize Pre-population of top-line Excel questionnaires; in-field reporting

- Tracking Custom Study completes for management in core studies

- Buy-side Marketing in-field strategies with Field Operations team and Executive Interviewers

- Marcomm / Click Dimenstions report tagging

Qualifications/ skills:

- 2+ years of experience in building and maintaining lists of business contacts for surveys

- Strong MS Excel skills, especially as they apply to list manipulation

- Strong detail-orientation with high standards for accuracy and quality

- Strong interpersonal skills and experience working with matrix teams

- Strong written and oral communication skills

- Knowledge of list sources and industry practices for list management a plus

- Familiarity of global markets and the financial industry a plus

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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