POSITION TITLE: Brand Manager DIVISION/ DEPT.: Marketing REPORTS TO: Marketing Manager LOCATION: Gurgaon POSITION PURPOSE : - Primary purpose of the position - Assist &amp; support in managing specific brand- daily operations to ensure effective delivery of marketing mix thereby achieving sales &amp; profit targets PRINCIPLE ACCOUNTABILITIES : 1. MARKETING PROJECTS : - Suggests and implements (within the budget limits) the operational marketing campaign (ATL/BTL/Print/Radio/OOH) to achieve the defined marketing objectives. - Keeps up-to-date all involved people (Sales team, the Company Management team) on all marketing projects in place. - Performs analyses of marketing projects versus previously established objectives - Responsible for research for understanding consumer insights - Hands on the sales figures and trends and responsible for growing the volume and Market share for responsible brand 2. BUDGET MANAGEMENT : - Ensure the proper management of the Brand Budget to deliver the objectives - Plan the spends and review on monthly basis for proper utilization 3. PACKAGING : - Proposes new ideas/improvement in current pack and packaging designs which are cost-effective and scalable and are as per market acceptability - Manages the implementation projects, directly dealing with Packaging functions and/or external agencies, ensuring the compliance with guidelines - Be in touch with the quality department for the right product quality control 4. POS MATERIAL AND MERCHANDISE DEVELOPMENT : - Develop innovative Point Of Sales material solution for the brand - Propose the 360-degree solution at the store level - Closely monitor the development merchandise to support the brand VENDOR / STAKEHOLDER MANAGEMENT : - Ensure healthy &amp; strong vendor management. - Liaison across stakeholders in functions of Sales, Supply chain, Packaging, Procurement, Creative, Media, Trade Marketing, Production etc. EDUCATION / EQUIVALENT EXPERIENCE MBA (Marketing) / 8-10 yrs of experience SPECIALIZED KNOWLEDGE AND / OR SKILLS : - Multitasking - Strong on operational front - Knowledge on Packaging - Strong creative bent

Gurgaon/Gurugram

Cremica - Senior Brand Manager 

Cremica - Senior Brand Manager  ,Job Description for Cremica - Senior Brand Manager  in Cremica.In in  Gurgaon/Gurugram for (8-10) years of experience. Apply Now!

Job Description for Cremica - Senior Brand Manager  in Cremica.In in  Gurgaon/Gurugram for (8-10) years of experience. Apply Now!