Responsibilities :
- Supervise a cross-functional team of graphic designers, art director, photographers/videographers, and project managers in the strategic development and execution of deliverables
- Prioritize work and resources across engagements based on short- and long-term needs, establishing production schedules by collaborating with designers, copywriters, and production departments
- Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner
- Review and approve art developed by the team, ensuring deliverables that effectively address marketing goals and challenges
- Produce fresh, innovative work that translates complex ideas into compelling digital experiences, printable messaging for our audiences
- Present, or oversee presentation of final concepts, and obtain approvals for deliverables
Skills/requirements :
- 8-12 years of related experience with 7+ years of creative direction in agency or corporate setting
- Years of experience creating marketing/advertising campaigns from developing vision and the message platform to overseeing production on time and budget
- Understanding and past experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, but also understand offline and print
- Proven experience with taking projects from concept to completion
- Highly skilled with leading a team of creative talent
- Strong creative vision with an understanding of business objectives
- Master's degree in Visual Arts, Design, Communications
- Prior project management experience, with a focus on creative direction
- Ability to lead projects from concept to completion.
- Apply best practices in user interface and interactive design, including image optimization
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