Creative Head - eCommerce

JOB SKILLS AND REQUIREMENTS

Creativity: Creative Head will invent new ideas for branding, advertising campaigns and marketing messages. They need to understand design and smart copy, and recognize fresh approaches to advertising.

Analytical Skills: Advertising and marketing is ever-evolving, and good creative directors are able to analyze trends, look at new data and keep with the times.

Decision-Making Skills: Advertising campaigns have timelines, and creative directors will need to make decisions on final copy, final art, finished commercials and radio spots.

Interpersonal Skills: Creative Head will meet with corporate heads and clients on a regular basis. Being a good communicator to all involved will help greatly.

Management Skills: Creative Head often have to keep many creatives on schedule, and manage their own time.

WHAT ARE THE EDUCATION REQUIREMENTS-

Most creative Head start with a bachelor's degree in a creative field and years of experience in the creative field. Most people become creative Head after working as a copywriter, designer, art director or similar creative background, and show an an aptitude not only for the creative side, but for the business side of advertising and marketing.