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18/01 Rohit Bhujbal
Director at Scrabble

Views:156 Applications:43 Rec. Actions:Recruiter Actions:16

Creative Director (7-12 yrs)

Bangalore Job Code: 1208725

As the Creative Director you will lead the idea, copy, design, tone and direction of campaigns from concept to execution, inspiring and motivating junior teams working under you. You craft campaigns that make people say, "Damn, I wish I wrote that." Your voice can change to match a client's, and are equally comfortable creating a totally new one when needed.

What you'll do:

1. IDEATION AND THINKING

- You will be a strong conceptual thinker that knows how to get to the heart of a creative challenge and build compelling brand stories

- You will be experienced in creating integrated creative concepts across a variety of brands and across all channels including digital, experiential, social, activations and film

- You think strategically and demonstrate a keen awareness of global, national, micro and macro trends

2. CAMPAIGN DEVELOPMENT AND EXECUTION

- You will develop creative campaigns that impress clients, deliver on their requirements, are measurable

- You will develop and deliver pitches, that impress clients, and successfully bring to life the proposed campaign

- You will Work with clients to amend ideas based on their wishes, knowing how to communicate what is and isn't possible in order to achieve the intended results.

- You will be a confident communicator with good presentation and negotiation skills that ensure your team's ideas get buy-in from both internal and client audiences

- You can get under the skin of your clients' brands becoming a trusted partner to them and drive their creative strategy

3. LEADERSHIP AND ORGANIZATIONAL

- You are comfortable leading a team across multiple projects from conception to completion in accordance with deadlines

- You are a strong mentor who can use your experience to develop and grow those in your team

- You will be able to balance being both hands on when required, working as part of a creative team, while overseeing other projects in a core directional capacity

- You will take responsibility for all creative aspects of our own Agency's brand, building the perception of creative strategy

4. Market Impact & Recognition

- Design and execute a strategy that will result in work being recognised, admired and respected by the industry, clients (existing and prospective), and talent (existing and prospective)

- Produce work that demonstrates understanding of market insights, culture, and creative prowess

What we're looking for:

- Minimum 10+ years' experience writing in a fast-paced environment with good understanding of client's business/category and demonstrate a best in class creative approach in offering creative solutions to an assigned client or category

- Proven ability to think beyond the campaign and help develop and drive creative marketing solutions (platforms) for client brands, with an emphasis on digital media.

- Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can help create competitive and breakthrough strategies and plans. Can connect strategies to creative solutions

- Sets and maintains high standards commensurate with the company's creative expectations

- Ability to think in abstract terms; can make connections between unrelated notions; can formulate innovative ideas where others cannot; seen as original and value-added in brainstorming sessions.

- Is dedicated to exceeding client's creative expectations; acts with the client's best interest in mind. Establishes and maintains effective relationships with client and gains their trust and respect

What Will Make You a Fit

- Leading and mentoring the in-house agency copywriters, improving their tactical thinking and ideas

- Setting the bar for creativity and ensuring the agency's creative is as creative and more effective than what an external agency could produce

- Review all creative and copy within the agency, ensuring it hits and exceeds the expectations of the brief and Contribute to the overall success and culture of the agency by sharing your passion, and way with words, thinking and storytelling

- Collaborating with designers, art directors and other writers of varying subject areas within the business

- Assist the Creative Director and collaborators at all levels to clarify briefs, and challenge audience insights; giving the creative department every chance to define expectational work

What Will You Bring

- Excellent writing and editing capabilities. Simplify the complex. Make every piece of work interesting; Significant experience in writing, creative or editorial experience

- Experience leading a team of creative writers. If you haven't, that's ok too. If you're up for the challenge of leading, we're up for investing in your development.

- A knowledge of, and curiosity about, business;

- Outstanding attention to detail, including an ability to check content for style and SEO optimisation;

- Excellent time management skills and ability to balance multiple priorities;

- Strong collaboration and interpersonal skills

Women-friendly workplace:

Maternity and Paternity Benefits

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