- Create high-quality and engaging content for our website, blog articles, social media posts, case studies, whitepapers, and any other online or offline marketing collaterals.
- Conduct thorough research on industry-related topics and stay up to date with the latest trends and best practices.
- Develop and implement content strategies to drive brand awareness, lead generation, and customer engagement.
- Collaborate with cross-functional teams, including marketing, design, and development, to ensure content alignment with brand guidelines and business objectives.
- Optimize content for search engines (SEO) to improve organic visibility and drive traffic to our website.
- Edit and proofread content to ensure accuracy, consistency, and adherence to brand voice and style guidelines.
- Analyze content performance using relevant metrics and make data-driven recommendations for continuous improvement.
- Stay informed about industry developments and provide insights and recommendations for content innovation.
- Qualifications: Master's/Bachelor's degree in Engineering or a related field.
- (MBA) Proven experience as a Content Writer with at least 2 years of professional experience.
- Exceptional writing, editing, and proofreading skills with a keen eye for detail and grammar.
- Strong understanding of content marketing principles and strategies.
- Familiarity with SEO best practices and keyword research tools.
- Experience in crafting content for various digital platforms and channels, including websites, blogs, social media, and email campaigns.
- Excellent research skills and the ability to translate complex technical concepts into clear, concise, and engaging content.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
- A portfolio showcasing a range of content writing samples across different formats and styles.
- Performance Expectations: Deliver high-quality content that meets project objectives and deadlines.
- Maintain brand consistency and high editorial standards in all content.
- Show initiative in suggesting new ideas and creative approaches for content development.
- Demonstrate excellent communication and collaboration skills with team members and stakeholders
Didn’t find the job appropriate? Report this Job