Content Strategist Role - IT

We have an urgent requirement for Content Strategist to join our team.Below are the desired skills to join our team-:

- Bachelor's degree in Marketing, Communications, Advertising, Journalism, or related field.

- Proven content strategy and project management experience.

- Sound knowledge of content management systems, keyword research tools, social media platforms, search engine optimization (SEO), and search engine marketing (SEM).

- The ability to work under pressure.

- Strong content presentation skills.

- Outstanding organizational and time management skills.

- Excellent analytical skills.

- Exceptional marketing and collaborative skills

Roles and Responsibilities-:

1) Build quarterly editorial plans to produce content across the B2B marketing lifecycle

2) Lead the content creation process for B2B leadership content, including brainstorming ideas, drafting proposals, assigning internal and freelance writers, and preparing content for publishing

3) Host weekly meeting with channel strategists, designers and copywriters to solidify ideas and facilitate planning

4) Translate product messaging and positioning and industry trends into relevant content

5) Provide guidance to copywriters and freelancers and track project deadlines in project management software

6) Drive traffic to content through partnering with channel owners to improve its success

7) Select topics, conduct outreach and engage internal or freelance SMEs to produce live webinar events

8) Track and report on metrics related to your content area and optimize content performance based on performance

9) Write content and copy edit as needed